Description
MACALLAN CONCEPT SET 70CL
Limited Collection Overview
This annual release whisky collection not only merges artistry with expertise at The Macallan, but also emphasizes creativity and culture. Each release delivers a unique and extraordinary taste experience.
Concept Number 1: Celebration of Visionaries
This limited edition specifically honors world visionaries by daring to disrupt whisky-making. Concept Number 1 draws inspiration from surreal art while featuring innovative techniques. As a travel exclusive, it presents a new single malt crafted from whiskies matured first in sherry-seasoned oak and then in ex-bourbon casks. This imaginative approach truly reflects The Macallan’s commitment to excellence, a dedication established since 1824.
Concept Number 2: A Captivating Expression
This release highlights intriguing parallels between whisky and music. Concept Number 2 creates a rich, multi-sensory experience by using exceptional casks. It effectively combines The Macallan’s whisky-making passion with innovative art and music. Exclusively for Global Travel Retail, it showcases the dual passions of Whisky Maker Steven Bremner, who also happens to be an avid house music DJ.
Concept Number 3: A Travel Exclusive
This release seamlessly connects whisky with graphic design, marking the final installment of the Concept Series. Concept Number 3 collaborates with David Carson, one of the most revolutionary graphic designers today. His distinctive style reflects his time spent at The Macallan Estate with Whisky Maker Polly Logan. Carson thoughtfully designed the pack and label, showcasing vibrant, striking, and refreshing artistry.
